Sunday, March 22, 2009

And You're O So Swagless

This all started with Twitter. My friend Amanda & I just took it to a new level while we were a bit tipsy [okay basically fuxked up but that's where ideas are born!]

What if people could purchase swagger? So many possibilities and questions. Here are my thoughts:

1. First, you need a working definition of swagger. From what I have gathered from various sources, it's a demeanor. It's the way you carry yourself and cause people to interact with you. It allows people to be drawn to you in a crowded room even when you're dressed down. It's magnetism and intensity. It's your first impression. [Working definition, feel free to comment about anything that you feel needs to be added]

2. Now, what kind of swagger would you sell? Wayne's gangsta pussy eating swagger? Jay-Z's business swagger? T.I.'s hard knock life prison swagger? How would vendors know what kind of swagger to sell and what kind of swagger would customers want to buy?

3. How much would people be willing to pay for swagger? I mean obviously, it happens to be within reach of the masses who need it. Would the government subsidize swagger purchases? What if you need Jay-Z swagger to close a deal or Beyonce swagger to pass dance class?

4. Would using swagger become the equivalent of performance enhancement drugs? If you use Einstein swagger [not intelligence, just swag] and happen to pass your test, is that really cheating? I mean it is just swag.

5. How would people take swag? Pill or liquid? Would you be able to mix it in your drink every morning?

6. How long would swag last? Would it be a one time thing? Or do you have to take it everyday like a shower?

7. And does swagger always produce results, no matter the subject? If I gave a bum a shot of Wayne swag, would he be able to get girls like Nivea?

Think of the possibilities. All you biologists and chemists need to get on that. I see a lot of people who are in need of your service. And there is money to be made.

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